GOOGLE PARTNER: If your business or company needs to develop an effective digital strategy and reach your target audience, generating a profitable return on investment, the most common is to resort to pay-per-click or SEM advertising. In these cases, the most logical thing is to go to a marketing agency that inspires your trust.
That is why Citysem is one of the agencies that are part of the list of US companies with Google Partners certificate, something of which we are proud since it not only accredits us as specialists in Google AdWords campaign management, but also defines us as a marketing company that enjoys the trust of Google, and therefore, transmits this trust to the companies that come to our agency looking for experts in advertising strategies.
WHAT DOES IT MEAN TO BE A GOOGLE PARTNER?
The Google Partner certificate endorses our professionalism, as a prosperous and qualified company, capable of creating successful advertising campaigns, and having satisfied clients with our work.
The condition of being a Google Partner and its great advantages enables us to carry out the following specialties in campaigns:
SEARCH ENGINE ADVERTISING
Support in the domain of promotional impacts for mobile devices, through bids, ad targeting, device type, not forgetting campaign optimization and metric analysis.
MOBILE ADVERTISING
Support in the domain of promotional impacts for mobile devices, through bids, ad targeting, device type, not forgetting campaign optimization and metric analysis.
VIDEO ADS
Demonstration of mastery of video advertising, through best practices for the creation, management. And optimization of specific video campaigns for AdWords.
SELLING DIGITAL ADVERTISING
This certification demonstrates the control and mastery of the basic aspects of online advertising and more specifically sales skills.
HOW TO GET THE GOOGLE PARTNER CERTIFICATE
Google Partners is a platform that Google makes available to marketing and digital advertising agencies. The Google Partners logo or seal certifies us as a trusted agency, in which qualified professionals work. Although the most important thing when it comes to belonging to the Google partner portfolio is that this badge means that our clients are satisfied with the work we carry out with their digital strategies.
To get the prestigious seal of Google Partners, you need to meet a series of requirements demanded by Google. It is necessary for the company to have its own website and an Adwords administrator account. In addition to passing a series of exams, which must be repeated every year. In this way, it is guaranteed that the company is always up-to-date and up-to-date in the use of Google tools.
Another of the essential requirements is to manage accounts with a minimum total accumulated investment of $ 10,000 (or the equivalent to the local currency. During the last 90 days), and also, it is necessary to demonstrate that our client’s campaigns are really profitable.
THE ADVANTAGES OF BEING A GOOGLE PARTNER
In the US, there are many marketing agencies that offer services and management of advertising products on Google, although less than 10% are certified as Partners.
As a Google Partner, Citysem is a certified agency with advanced knowledge of creating, managing, measuring. And optimizing Google advertising products. Without a doubt, we can help your company to improve advertising campaigns and you will be able to position yourself better on the internet.
Some of the advantages as a partner are:
Complete knowledge of Google tools
Google supports agencies that strictly follow good practices, emphasizing transparency with the primary aim that the main beneficiary is the customer of the service.
Campaign profitability control
As a certified agency, we not only have to be accountable to our clients. But Google also monitors every dollar invested in our campaigns. To ensure that they are generating the highest possible return.
Constant and personalized advice
Another great advantage of being a partner is that we have an advisor assigned from the Google Expert team in each campaign. Who offers us weekly advice, with which we can exchange opinions and optimization strategies for each account of our clients.
Professionals up to date
Accredited members of our team must renew their titles every year. Passing a series of specific exams, which guarantee that we are constantly updated.
Access to Beta Products
Google Partner agencies are the first to test beta launches of the most innovative functionalities of their products. This advantage marks a differential competition with respect to other non-certified agencies.
Online and face-to-face training by the Google team
Our agency has access to online courses and workshops organized by Google. In which they offer us very complete training on the concepts and techniques to manage online advertising through the Google Adwords tool.
Improve the level of quality in customer service
Google reviews each account to see if our agency is serving our clients with the level of excellence they deserve.
CHOOSE THE MOST SUITABLE GOOGLE PARTNER AGENCY
It will depend somewhat on the objectives that your business or company has defined. The most obvious is to look for the agency that has the specialization of the type of campaign in which you want to advertise (search, video, shopping, display, mobile …). In our case, this information is public and can be found in our partner profile.
At City’s, we have certified professionals who can explain in detail. What you need to know to ensure that your campaigns are profitable and generate new business opportunities.
